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Data & Analytics Wednesday - Finding Product Insights

Data & Analytics Wednesday - Finding Product Insights

Wed, Jun 10, 10:30 PM
From TechLife Columbus
4.6

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

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5 attendees
American Sign Language Beginners Meetup Group

American Sign Language Beginners Meetup Group

Wed, Jun 17, 11:00 PM
From American Sign Language Beginners Meetup Group
5.0

We meet to learn and practice American Sign Language and to grow our familiarity with Deaf culture. Facilitated by hearing folks (with a connection to a professional interpreter) using Deaf-created content. People of all ASL skill levels are welcome! As we learn, we hope to connect more with the Deaf community in Central Ohio. Join us as you're able! Come regularly or just once - whatever you're looking for! Each meetup will explore different topics related to ASL/Deaf culture, and will feature time to practice conversation with one another. Just bring yourself and a willingness to learn!

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3 attendees
June 2026 AWS Columbus - Topic to be announced

June 2026 AWS Columbus - Topic to be announced

Tue, Jun 16, 9:30 PM
From Columbus AWS (Amazon Web Services) Meetup
4.7

Topic to be announced. **THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/ **DIRECTIONS** Franklin University Fisher Hall 300 E. Main St, Columbus, OH 43215 Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8 Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map. NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct. **Want to sponsor the pizza and/or bar tab?** Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com

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20 attendees
Web Design Decoded: Tools, Practices, and Proven Processes (Microinteractions)

Web Design Decoded: Tools, Practices, and Proven Processes (Microinteractions)

Mon, Jun 15, 10:30 PM
From WebDev Columbus

**TBA**

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1 attendee
Cocoaheads

Cocoaheads

Tue, Jun 9, 11:00 PM
From Buckeye Cocoa Programmers
4.9

We have moved to guild.host. Look us up there. https://guild.host/events/buckeye-cocoaheads-rcavwd

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1 attendee
Candle Making Night at The Arcane Foundry | Design Your Own Custom Candle

Candle Making Night at The Arcane Foundry | Design Your Own Custom Candle

Thu, Jun 11, 11:00 PM
From The Arcane Foundry Events
4.8

## Candle Making Night at The Arcane Foundry \| Design Your Own Custom Candle **SPECIAL PROMOTION**: Buy 3 and get 1 Free! Step into The Arcane Foundry and create your own custom candle from start to finish. This is a laid back, hands-on experience where **you’ll blend fragrances, choose your vessel, and pour your own candle using 100% soy wax**. Whether you’re coming solo or with friends, it’s designed to be simple, creative, and a good time. We’ll walk you through the entire process, from picking your scents to choosing between a traditional cotton wick or a crackling wood wick. You can go with one fragrance or mix your own blend to create something completely unique**. No experience needed**, just show up and we’ll handle the rest. While your candle sets, feel free to hang out, play a game, explore the shop, or just relax and talk. Drinks and snacks are available, and the atmosphere leans into the **fantasy**, **dark academia**, and **gothic horror** vibe The Arcane Foundry is known for. Learn More: [Candle Making in Columbus, Ohio at The Arcane Foundry](https://thearcanefoundry.com/candle-making/) *** ### What to Expect: * Guided candle making experience * Choose your own vessel, wax, wick, and fragrance * 100% soy wax candles * Optional drinks and snacks * Time to relax while your candle cools *** ### Important Notes: * Please arrive on time so we can start together * Candles will need time to set before taking home * This is a beginner-friendly event *** ### RSVP Required Reserve your spot on Meetup to lock in your seat. **Candle Making** (includes vessel, your choice of wick, wax, scented oil, labels and lids) 5oz Glass Jars $15 8oz Candle Tins $25 12oz Glass Candles $35 12oz Amber Jars $40 16 oz Skull or Jack o Lantern Candle Mugs $65 (Limited Edition!) **All materials included. You just bring yourself (and your drink of choice).** **Payments accepted:** * Credit Card * Venmo: @Daclaud-Lee * Cashapp: $DaclaudL

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1 attendee
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Frequently asked questions

Meetup is a platform that connects people through shared interests, letting them join communities and attend events, both locally and online.

Use Meetup's search feature, entering 'design' and your location to find groups. You'll discover communities focusing on various design aspects near you.

Many design groups hold in-person meetings, but this depends on the organizers. Check each event for details on whether it's online or in person.

On Meetup, you can find groups focused on graphic design, user experience design, interior design, and more, catering to various creative disciplines.

Yes, you can join multiple design groups. Engaging with several allows you to meet diverse creatives and expand your design network and learning opportunities.

Design meetups vary in schedule, with some taking place evenings or weekends. Always check individual event times to plan accordingly.

Meetup is free to browse and join groups. Some events might have fees as decided by the organizers, so it's good to review each group or event details.

Experience requirements vary by group. Some design meetups welcome beginners, while others may cater to seasoned professionals. Check group descriptions for details.

Yes, Meetup allows you to create your own design group if you want to build a community around specific interests or projects.

While Meetup fosters interactions, meeting design partners depends on your active participation and the nature of each group or event.

Attendances can vary greatly depending on timing, location, and other factors, but engaging regularly increases your chances of finding vibrant communities.

Yes, many design groups host online events. These virtual gatherings allow participants from various locations to join the creative discussions.

No, events are organized by individual groups or hosts within the Meetup platform, giving them free rein on how to manage and run their events.

The availability of design groups depends on current local listings. If none exist, consider starting your own using Meetup's group creation feature.

Meetup facilitates interactions through events and communities, but building friendships depends greatly on your engagement and consistent participation.